When I photographed Model Nicole Fulmer on the steps at the City Museum in St Louis, I had a image of Led Zeppelin's "Stairway to Heaven" The leading lines to Nicole and upward lent itself to composite in a sky.
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Dr. Turner Nashe Jr has built several businesses around proprietary digital delivery systems. These systems provide relevant content to schools, correctional facilities and health care providers. He has worked with firms in the private and public sector as well as governmental entities. His work has attracted firms from start up technology firms to the Fortune 500. His inventions have created innovative solutions for emerging eco-systems that are revolutionizing traditional approaches to delivery of educational content and performance verification within secure facilities. #TEDxNashville @Dr_Nashe
Alphachimp scribe: Lost in Plain Sight
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Sally Taylor is an artist and the daughter of rock legends James Taylor and Carly Simon. Sally formed her own record label and ambitiously produced and recorded three albums (Tomboy Bride, Apt #6S and Shotgun). She and a 5-piece band toured 180 days of the year between 1998-2003. Retiring from the road at 30, she began teaching at Berklee College of Music and in 2012, she founded Consenses, a global, multidisciplinary, artistic collaboration involving 140 artists from around the world. It is Consenses’ mission to promote tolerance, empathy, creativity and peace by providing art as a language and a lens through which to see ourselves, each other and our world more compassionately and expansively. #TEDxNashville @ConsensesArt
Alphachimp scribe: The Beautiful Dilemma of Our Separateness
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Chris Crumbly manages the Space Launch System (SLS) Program’s Spacecraft/Payload Integration and Evolution Office, located at Marshall. In this capacity, he is responsible for managing the development of SLS spacecraft and payload interfaces, as well as technical innovations that will increase the performance and decrease the cost of America’s next-generation heavy-lift rocket for human and scientific exploration beyond Earth’s orbit. #TEDxNashville @NASA_SLS
Alphachimp scribe: The Journey to Mars: Trains, Time-Travel, and the Trek to Mars
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Through the literary and performing arts, Southern Word offers creative solutions for youth to build literacy and presentation skills, reconnect to their education and to their lives, and act as leaders in the improvement of their communities. Due to the dedication of participating youth, their mentors, and the organization; poets and leaders emerge from the school residencies, after school workshops, and events executed in pursuit of this mission. #TEDxNashville
The Belmont Percussion Ensemble is comprised primarily of graduate and undergraduate percussion majors from the School of Music. The purpose of the ensemble is to provide students with an opportunity to explore the world of chamber music through modern percussion composition. Performance repertoire ranges from mainstream percussion ensemble standards to new compositions and premieres. Stylistically, the ensemble covers a wide range of material featuring compositions from classical, jazz, rock, and world music categories. #TEDxNashville
Jenna Jordan is an assistant professor in the Sam Nunn School of International Affairs at the Georgia Institute of Technology. Her current book manuscript focuses on the leadership decapitation of terrorist organizations. Using an original database of over 800 instances of leadership attacks, case studies, and a social network analysis of al-Qaeda, the book evaluates the efficacy of leadership targeting as a counterterrorism strategy. She has also conducted research on population transfers, attachment to territory, suicide terrorism, organizational splintering, social network analysis of clandestine organizations, Pakistani political violence, illicit nuclear trade, and international relations theory. #TEDxNashville
Alphachimp scribe: Leadership Targeting of Terrorist Organizations
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Derri Smith is the Founder and Executive Director of End Slavery Tennessee (ESTN), an anti-human trafficking organization working to promote healing of human trafficking survivors and strategically confront slavery in the state of Tennessee. She has presented sessions on the topic of Human Trafficking and Slavery to thousands in professional and community groups, and recently in the U.S. Capitol. She is recipient of numerous awards, most recently the 2014 Baptist Healing Trust Salute to Excellence award. She sits on both the governor appointed state Human Trafficking Task Force and the Federal Human Trafficking Task Force. #TEDxNashville @EndSlaveryTN
Alphachimp scribe: The Importance of Being Human
See the images from TEDxNashville
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Emily Siner is a journalist who tells stories about how people experience the world and how things work. She is an enterprise reporter at Nashville Public Radio, where she covers a wide range of topics, including business, higher education and technology. She has also reported for NPR, the Washington Post and the Chicago Sun-Times. She is also a fill-in host for Nashville Public Radio’s All Things Considered broadcasts and an occasional contributor to Moovedia, a podcast on movies and the media. #TEDxNashville @SinerSays
Alphachimp scribe: Bringing Radio to the Digital Age
]]>Joel Dinerstein is the Clark Endowed Chair in American Civilization and the Director of American Studies at Tulane University. He is the author and curator of American Cool, a photography and popular culture exhibit at the National Portrait Gallery of the Smithsonian Institution that ran for the first half of 2014. He has been writing and lecturing on the concept of cool for more than a decade and for 15 years he has taught a course entitled, "The History of Being Cool in America." He is also the author of an award-winning cultural history of jazz and industrialization, Swinging the Machine: Modernity, Technology, and African-American Culture. He has been a consultant on jazz and popular music for Putumayo Records, HBO's Boardwalk Empire, and the National Endowment for the Humanities (NEH). #TEDxNashville @JoelDinerstein
Alphachimp scribe: What is the definition of 'cool' and why is it essential to social innovation?
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Millions know Eddie George as a record-setting superstar who distinguished himself at The Ohio State University, for the Tennessee Titans, and within the National Football League. Audiences also know his work as an actor who made his stage debut in Amun Ra Theatre’s ‘God’s Trombones,’ performed at Tennessee Performing Arts Center, and as the title roles in ‘Julius Caesar’ and ‘Othello’ for Nashville Shakespeare Theatre. He’s dedicated to community service, serving on the Metro Nashville Arts Commission, and creating a charitable foundation, among other achievements. Eddie currently serves as Assistant Vice President of Business Advancement at The Ohio State University. #TEDxNashville @EddieGeorge2727
]]>"Google right now handles about 67% of all online searches in the world. Every day, the search engine registers about five million searches. So it is evident that you HAVE to optimize your business on Google to garner visibility amongst your target audience. But this is easier said than done. Your competitors, too, are thinking along the same lines and you will need to pull out and play all the marketing cards that you have up your sleeves to clinch podium position on the Google search engine results pages.
Thankfully, Google comes to your rescue with its arsenal of powerful marketing tools. Google Business Photos is one such tool that marketers can wield to competition-crushing advantage. It is slowly but steadily making its presence felt in the digital marketing spheres, and if you make your move now, you can win an edge over your competitors."
See the rest of Emily's post here : Found: Google Business Photographer
]]>Chatterbird is a Nashville-based alternative classical music collective, dedicated to exploring uniquely orchestrated chamber music. Celebrating genre-bending works featuring alternative instrumentation and interdisciplinary collaboration, chatterbird strives to create meaningful concert experiences that connect with every listener. #TEDxNashville
]]>Kerry Woo Photography supports TEDxNashville, and it was an honor to sponsor for the second year this sold event.
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Kerry Woo Photography | Telling your story to consumers on the internetGoogle Maps Business View is a premium-quality, 360-degree interactive virtual tour of your business powered by Street View technology. It’s simple, fast and affordable.
]]>Why get Business View?
Where do people see Business View?
Business View appears in Google Search results, Google Maps, and Google+ on desktop, smartphones or tablets.
You can also embed Business View on your website, and track engagement with Google Analytics.
How does the Business View program work?
Google trains and certifies independent photographers and photography agencies to perform Business View photo shoots with qualified professional equipment. Contact me via email as I am the Google Trusted Photographer in the Greater Nashville and Middle Tennessee area to arrange your photo shoot.
How much does Business View cost?
Pricing can vary on scope of project, objectives and is dependent on square footage of locations.
How long does the Business View process take?
Business View photo shoots work around your business’s schedule and are designed to be of minimal impact to your operations. They’re typically completed in a few hours. After the photo shoot, sit back & relax. I will upload the high resolution images to Google. Your completed Business View will show up across Google in just a few days.
Get started
Check out the Nashville, TN area Google Business View examples website to learn more and set up your photo shoot with the Greater Nashville and Middle Tennessee area Google Trusted Photographer.
For a no obligation site visit and quote, contact Kerry Woo at (615) 336-9360 or via email.
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Kerry Woo Photography and Rel Processing are teaming up to give Nashville businesses a cost-effective way to expand their customer reach and increase their profitability.
With this new partnership, businesses that work with Rel Processing for their merchant services and payment processing solutions now have the opportunity to save up to 100% off the cost of Google Business Photos through Kerry Woo Photography.
"Kerry's strong track record, professionalism and commitment to quality are well established in Nashville and reflect the level of service Rel Processing’s clients have come to expect," says Michael Lepore, President of Rel Processing. "By partnering together, we’ll be able to support all of our clients with more value-added tools and programs to help them grow their bottom line."
Nashville businesses that take advantage of the partnership will enjoy the competitive differentiation Google Business Photos provides along with a cost-effective, profit-maximizing merchant services and payment processing program tailored to their specific needs. Rel Processing’s experts work on the business’s behalf to provide professional advice and identify the appropriate solutions. Benefits include:
"This partnership just made perfect sense," says Woo. "Michael and I have a similar approach in that we both focus on ensuring our customers receive the best possible solution for their business. Now we'll be able to help them raise their profile, reach more customers and increase their daily operational efficiencies at the same time."
As a Nashville-based Google photographer certified for the Google Business Views project, Kerry Woo produces 360º Interactive Images and marketing focused photography. A must-have tool for every business today, Google Business Photos allows a company to:
To learn more and get started, call Michael at Rel Processing, 877-583-1222,
or complete the Google Business Photos information request form.
]]>Stay tuned for a new partnership where 100% of your Virtual 360 tour will be paid for!
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There are different support levels from $5.00 to packages of custom postcards personalize and shipped directly to you.
I also have a support package that includes greeting cards and additionally, a cloth bound book commemorating the road trip.
I've been mapping out the Take Long Way Home Project - 16 travel legs over 14 days or 314 GB of images.
The travel route will take me through Washington, Oregon, Idaho, Utah, Arizona, New Mexico, deep in the heart of Texas (clap*clap*clap*clap), Oklahoma, Arkansas and finally home to Tennessee.
I’ll focus on capturing images of roadside attractions, travel a bit on Route 66, check out some abandoned buildings, iconic images and candid portraits of people that I will meet along the way.
Take a look at the Kickstarter project; per their policy the project will not be funded until the goal of $1500.00 is met within the 30 day period.
Thanks in advance for your support and encouragement!
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(winning entry 2nd place professional category)
During October 2013, Mayor Karl Dean invited all Nashville area photographers – hobbyists and professionals – to take and submit their best picture of the downtown skyline for the chance to win a cash prize and the honor of producing the city’s official skyline photograph.
The winning photographs will be used by the Mayor’s Office, the Nashville Convention and Visitors Corp. and the Nashville Area Chamber of Commerce for promotion of the city, including websites, publications and submission to national media outlets.
Judging was conducted during the fall of 2013 by professional photographers and representatives from the Mayor’s Office, Metro Arts Commission, Nashville Area Chamber of Commerce and Nashville Visitors and Conventions Corp.
Heartfelt congratulations to all my fellow photographers, sponsors, The Bridge Building for the location of the shoot and the panel of judges. It's exciting to see all the different perspectives shared through our lens in this place we call home and be be chosen among the professional photographers that I have deep respect for the work they do.
http://www.skylinecontest.nashville.gov/
(cropped version)
The Nashville Skyline Image is available for purchase as a canvas wrap or print at a reasonable price - perfect for any business or office. Enjoy!
http://www.kerrywoophotography.com/nashville_skyline
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It's a new title of my "I See All Good People" started in 2013 as an extension of the 365 Project. In addition to taking a photo a day of generally things and events, I started capturing images of people that I would meet daily, whether they be friends or strangers. Check back often as I will be posting new images every week.
My first image for 2014 is Abigail Washburn, an amazing clawhammer banjo player and singer. I recently heard her perform with Wu Fei and Kai Welch as WU Force blending traditional music with Chinese folk music. The Nashville Scene has on article on their "genre-hopping music".
View Abigail Washburn's TED talk on Building US-China relations.... by banjo
Website: Abigail Washburn
]]>2014 promises to be an even better year with deeper strategic relationships, a specific focus on architectural and commercial assignments and as always, images with a marketing focus - events and Google Business Photos.
I'll continue to roam the streets with my camera catching a picture a day AND looking for those wonderful candid shots. Why not? There is so much beauty to see and everybody has a story to share.
Keep on Smiling; Life is Wonderful!
Thank you for supporting me to embrace my passion and live life on my terms. It means the world to me.
With deep gratitude,
Kerry
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When a local business introduces Google360 into their marketing mix, they enter a world of open invitation and transparency. Their inner workings, at least the inner workings of their work space, are exposed. We thought it would be an interesting project to feature these forward thinking businesses on Nashville’s World Wide Brand on the web, Nashville.com.
Today we visit with Rustici Software’s Jeffery Horne. Rustici Software is located in Franklin, TN.
(N) What does your establishment find most attractive about doing business in Nashville?
(Jeffery) Nashville is one of the most creative cities in the country. Couple that with the quickly growing tech/software community that Nashville is really becoming known for, and it’s easy to see why Nashville is the perfect city for a software company like ours. The quality of creative and tech talent that you find in here is just unmatched.
Nashville is also very different from other cities with respect to our sense of community. Nashville people and Nashville business have a general love for helping each other out. Anyone is willing to meet with anyone for the sake of strengthening the Nashville tech community ties. It’s a mentality that you just don’t find in other cities.
(N) When you decided to do the Google 360 Virtual Tour, what was your goal? What would you want people to see when they discover your profile?
(Jeffery) One of our goals is to let potential employees be able to do an extraordinary amount of research on our company before coming to talk to us about working here. We want candidates to be able to look around the office, get themselves acquainted with it, and realize, even more, that this is a place that they want to work.
We even played a little game with our virtual tour. We have a trophy called The Donnelly Cup (it’s reserved for whomever is last place in our Ping Pong rankings.) We hid The Donnelly Cup in two separate places in our Google Virtual Tour, and we told job candidates that if they can find both of the trophies, we just might fast track their applications. Also, we just have a general ethos of openness at Rustici Software. Sharing who we are allows us to better connect to our customers, which is great for business because (we think) we’re pretty likable people.
We also like that the Google Virtual Tour is something new and different. There aren’t a ton of companies that are doing this yet. Right now, a virtual tour (especially for an e-learning software company) is pretty unexpected. We like to use the unexpected to delight our customers and potential employees.
Read the rest of Jeffrey Horne's thoughts here at Nashville.com
View the Google Virtual 360 Tour of Rustici Software here (and hunt for The Donnelly Cup)
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When a local business introduces Google360 into their marketing mix, they enter a world of open invitation and transparency. Their inner workings, at least the inner workings of their work space, are exposed. We thought it would be an interesting project to feature these forward thinking businesses on Nashville’s World Wide Brand on the web, Nashville.com.
Today we meet Matthew Simms, Owner, AMP; Advocate Marketing & Print
110 George L. Davis Blvd. Nashville, TN 37203 615.467.4545 AMP; Advocate Marketing & Print
(N) What does your establishment find most attractive about doing business in Nashville?
(Matt) Years ago when I started this business, I knew that Nashville would be a great place to start and grow a business. Now that we are living in the largest growth spurt that Nashville has ever seen, I am thrilled to have a business up and running and posed to grow with our city. Nashville is not just a city, but also a place where people want to grow and do better for themselves than previous generations. These groups of people are my customers and it is exciting to be working with all of the developers, builders and marketers that are pushing our great city further and further up.
(N) When you decided to do the Google 360 Virtual Tour, what was your goal? What would you want people to see when they discover your profile?
(Matt) People love to see print shops, but don’t always have time for a real tour. The Google 360 tour allows people to see all of our cool equipment and our new facility, all from the comfort of their desk. Not a lot of companies can offer this, but now...we can (and do!). We have spent the last 13 years gathering up the best equipment and now it is time to show it off!
Read the rest of Matt Simms's thoughts here at Nashville.com
View the Google Virtual 360 Tour of both floors of AMP here and here
]]>Kerry recently has connected himself with Google to do unique corporate and retail walkthroughs for businesses and I'm really excited to get him plugged into my clients with that awesome service.
Jason Elkins - Owner - Transparent Media
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When a local business introduces Google360 into their marketing mix, they enter a world of open invitation and transparency. Their inner workings, at least the inner workings of their work space, are exposed. We thought it would be an interesting project to feature these forward thinking businesses on Nashville’s World Wide Brand on the web, Nashville.com.
Today, we visit with Jonathon Marx, Director of Communication for the Nashville Symphony.
1 Symphony Place, Nashville, TN 37201 (615) 687-6400 NashvilleSymphony.org
(N) What does the Symphony find most attractive about doing business in Nashville?
(Jonathon) Where do we even start to list all the reasons why we love Nashville, and why we love serving this community? Nashville is a vibrant city that values creativity and innovation, and we are so proud and genuinely fulfilled to work in such a diverse and thriving environment. We have it all here in Nashville — so many styles of music, so many arts organizations, so many outlets for creative expression — and Nashville Symphony feels honored to be part of the mix. We look forward to serving our community even more deeply and meaningfully in the months and years ahead, and we are excited about the possibilities for collaboration that are out there in this dynamic city of ours.
(N) When you decided to do the Google 360 Virtual Tour, what was your goal? What would you want people to see when they discover your profile?
(Jonathon) Our goal was to provide another point of access for the public. For people who are curious about our space, whether it’s because they’ve never been to a concert, or they’re considering the possibility of renting our building for an event, we want to provide them with an opportunity to learn more about our space and what we do here at the Schermerhorn Symphony Center. Our hope, of course, is that anyone who takes a Google 360 Virtual Tour will then want to experience the building in person!
Read the rest of Jonathon Marx's thoughts here at Nashville.com
View the Google 360 tour of the Schermerhorn Symphony Center here
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When a local business introduces Google360 into their marketing mix, they enter a world of open invitation and transparency. Their inner workings, at least the inner workings of their work space, are exposed. We thought it would be an interesting project to feature these forward thinking businesses on Nashville’s World Wide Brand on the web, Nashville.com.
Today we meet Christian Paro of Center 615.
Center 615 offers individual creative suites within a resourceful and innovative environment, providing businesses an all-inclusive space to create, connect and collaborate.
615 Main Street, Nashville, TN 37206 (615) 457-1596 center615.com
(N) What does your store find most attractive about doing business in Nashville?
(Christian) Lots of start-ups and entrepreneurs! Nashville is a young city with lots of creative energy. Our market is small start-up companies with lots of motivation. The scale of Nashville also makes it appealing. It’s very walkable and user friendly overall. And there are myriad opportunities for fun and often free entertainment. We just finished the Live on the Green series, which is walking distance from Center 615. As a matter of fact, one of my tenants was hired by the event producers to film the whole series. Nashville is the perfect place for a small business.
(N) When you decided to do the Google 360 Virtual Tour, what was your goal? What would you want people to see when they discover your profile?
(Christian) A combination of pride and exclusivity. I want our tenants to feel like they’re not just renting an office suite but a portion of the whole concept that is Center 615. I also hope that they’re eager about networking and possibly finding a client or a vendor from within the building. Many of our tenants wind up using other tenants for products and services or at least recommend them to friends and colleagues. Of course I’d like people to feel like they’re inside the building, so they can see our features and amenities and that it’s more than just office space.
Read the rest of Christian Paro's thoughts here at Nashville.com
]]>When a local business introduces Google Business Photos into their marketing mix, they enter a world of open invitation and transparency. Their inner workings, at least the inner workings of their work space, are exposed. We thought it would be an interesting project to feature these forward thinking businesses on Nashville’s World Wide Brand on the web, Nashville.com.
(N) What does your store find most attractive about doing business in Nashville?
(Rordan) We enjoy the diversity of our customer base. A diverse population allows us to be creative and work with each customer to find the perfect item that suits both his or her personality and needs. As Nashville is a destination location for musicians of all genres and a thriving businesses hub, we love seeing both sides of our customers' personalities and helping them reflect that in their purchases.
(N) When you decided to do the Google 360 Virtual Tour, what was your goal? What would you want people to see when they discover your profile?
(Rordan) Our goal with the Google 360 Virtual Tour was to demonstrate how much our stores have to offer. As a destination store (meaning a free-standing store not located inside of a mall), we know that when someone has decided to walk through our doors they have a purchase in mind. We wanted to use the Google 360 Virtual Tour to demonstrate how welcoming our environment is while emphasizing the quality and broad assortment of our products.
Read the rest of Rhodan Shane's thoughts here at Nashville.com
View the Google Virtual 360 Tour of The Shane Co. here
image of Rordan Shane courtesy of Shane Co.
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by Jamie McGee, Staff Writer
Google is taking its Street View photos concept inside companies, allowing businesses to showcase their products or spaces to clients and promote their company culture to job candidates.
Meet local hired gun photographer Kerry Woo, who as a "Google trusted photographer" is taking 360-degree images that create virtual tours of Nashville-area companies. As more consumers, business clients and potential hires research companies online, the tours provide another branding opportunity.
Woo takes a series of photos in all directions, giving viewers an interactive walking tour of a venue or office. When the companies are searched on Google, a map of their company pops up, as well as a 360-degree tour of their company. For example, a Google search of "Rustici Nashville" takes viewers to the company's kitchen area with a ping-pong table, and a search of "ModerNash Furniture Supply Corporation" showcases furniture displayed in their storeroom.
"Most businesses will appreciate the branding and 24-7 visibility," Woo said, adding that some businesses are still reluctant to post their photos or creates websites for the Internet. "Especially if you are an event space, an office space, a restaurant, a beautiful business with a lobby, it's another way to portray your business in a nice light."
Woo began taking photos through Google a year ago and has photographed CoLab, E|Spaces, the Schermerhorn Symphony Center and Fontanel Mansion, among others.
"I love being able to tell the story from a marketing standpoint via visual imagery," Woo said.
Photo: Jonathan Jones Photography
]]>When a local business introduces Google360 into their marketing mix, they enter a world of open invitation and transparency. Their inner workings, at least the inner workings of their work space, are exposed. We thought it would be an interesting project to feature these forward thinking businesses on Nashville’s World Wide Brand on the web, Nashville.com.
www.infinityrestaurantgroup.com
(N) What does your operation find most attractive about doing business in Nashville?
(Mimi) Being a local Nashvillian, it is just baffling to see how much Nashville is growing. We are the next IT city and Infinity Restaurant Group and The Bridge Building are very fortunate to be doing business here, especially in Downtown Nashville.
(N) When people come into your space, what is it you want them to feel?
(Mimi) We want them to picture their own event. It is a blank canvas, more or less, if you don’t get distracted by the almost 360 view of Downtown Nashville. The space is modern and industrial yet warm; mixtures of exposed iron beams with rich wood contrasts.
(N) When you decided to do the Google 360 Virtual Tour, what was your goal? What would you want people to see when they discover your profile?
(Mimi) The demand to see our space is overwhelming. There are possible clients all over the country. Letting everyone see into the space with the Google 360 Virtual Tour without actually being here in Nashville has opened up our doors even wider.
Read the rest of Mimi's thoughts here at Nashville.com
View the Google Virtual 360 Tour of the Bridge Building here
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On Friday, May 13th, Kerry packed his bags and headed out on a road trip. After driving a little over five hundred miles and arriving in Savannah, Georgia, he looked up at a billboard flashing images of art. Only this time he did this not as a casual onlooker, but as one of the participating artists. His images were bold, quirky, and colorful, and they jumped off the billboard with a vibrant glow. Recently, Kerry took some time to answer a few questions and reflect back on his visit down to see the Savannah Billboard Art Project.
Billboard Art Project: Could you tell us how you first found out about the Billboard Art Project?
Kerry Woo: Sure thing. I read an article about the Billboard Art Project in the Nashville newspaper, The Tennessean, and thought, "What a cool idea!" I told my wife about it and said I would be back in a couple of hours, as there was a convenient location about 10 miles away on a busy street - Nolensville Road. So I grabbed a couple of SD cards, my Nikon D60 and a tripod, and waited until dusk to start shooting away for three hours! Then it got too chilly around 10:30 pm.
BAP: What are some of your impressions from the Nashville show?
KW: Overall, I liked it. There were a couple of pieces that got redundant for me as they played off of a variation on a single image with hard to read type. With my advertising background, I was looking for an image that was "non-advertising," yet had a captivating image or message that would be clear, concise and compelling.
BAP: What work really stood out?
KW: I really liked "Impressions of Imagination" by Rick Gustafson; eight visually striking images that rendered well against the night sky and that provoked an emotion. Two people walking on a beach, an empty road ahead, a man walking alone in a forest... these images for me (and maybe for others) evoked some memory or story from the past.
BAP: Was playing with a space normally used for advertising part of the initial appeal for someone such as yourself who has a background in advertising?
KW: Absolutely! We are bombarded with advertising messages everyday, the bulk of it being safe, cookie cutter or just noise. I believe that advertising should be inspiring, creative, striking... and yet, at times, catch people off guard. Thus, kudos to the Billboard Art Project. How often do you see very creative work on a canvas that thousands of motorists see every day? I once saw a billboard on the side of the road that simply said "I pooted." It was a complete mystery. What was it for? Who was behind it? I later came to find out that it was part of a series of images advertising a show on the Cartoon Network. It really caught my attention.
BAP: What sort of topical ground do you explore in your work?
KW: I guess anything that's quirky, unusual, bizarre, interesting. I tend to go on certain themes. For a while, I was captivated by roadside attractions such as an eight foot chicken wearing a chef's hat ("What's up with that?"), a 10 story minister's treehouse, a giant cow, a Great Dane, a 15 foot country boy, and a large Rubik's Cube. It's my destiny to see those things firsthand and photograph them! I like neon signs, old motels, random parts of the city... just about anything...
BAP: You seem to travel quite a bit to gather some of your photos. Tell us what you like about traveling.
KW: I do a lot of travel on business. After a day of being on the internet or walking through PowerPoint presentations, it's time to change clothes and go out on the town. I love exploring a new city, especially the old parts that have become revitalized or even trendy. I find that traveling affords a lot of opportunities to discover other communities. Each city or town I visit offers a rich tapestry of architecture and local culture. Some people on business trips really go for the per diems; I prefer taking pictures wherever and whenever possible.
BAP: Is there a particular trip that stands out?
KW: I remember my first trip to Los Angeles, where I set out to take two thousand photos. Obviously, the tourist spots were a must, but I also took advantage of the weekend and put over 300 miles on my rental car, grabbing as many shots as I could. The best shots happen by accident, like when I'm waiting at a stop light or stumbling upon a scene at a street corner. I like this shot of a billboard "throwing a look" at the girl crossing the street...
BAP: Do you have any ideas for upcoming trips or projects?
KW: One day, I'll own a Honda Element and capture a sunset in every state!
BAP: How was your trip to Savannah?
KW: It was excellent! I was really honored to be a part of the Billboard Art Project and certainly appreciated the process of selecting photos that would tell a story individually and work as a whole. The road trip I took was fun. I started off in Nashville and drove though Chattanooga, where I saw some great abandoned buildings. When I was passing through Atlanta, I got to see the skyscrapers and planes against the backdrop of an incoming storm front. On the last leg of the trip, between Macon and Savannah, there was nothing but green. Once I arrived, I had to see the ocean. While watching the show, there was a real sense of community and fellowship hanging out under the billboard with participating artists and locals who had come to check it out. Afterwards, I visited Howard Finster's Paradise Gardens Art Festival to see a renowned folk artist's work.
Then I headed home. I have never set out to travel a thousand miles over a weekend strictly for photography until this trip. It was a blast and I hope to do more photography-themed weekends.
BAP: Was this your first visit? What did you think of the city?
KW: I'd been to Savannah once before on a week-long business trip, but really enjoyed the city this time around, especially down by the river. Savannah has its share of history, roadside attractions, and a wonderful graveyard of rusty, vintage cars.
BAP: As a participant in this show, did you look at the submissions differently after considering and building your own submission?
KW: I was pretty comfortable with my selection of 49 photos; only three didn't render well and one was a bit cluttered. I really liked the submissions that were "snappy" and conveyed a message or emotion in a clear, concise and compelling manner. I personally think text doesn't work well, as consumers see words on billboards everyday. For me, seeing only images on a billboard is as refreshing and unusual as good news on a newscast.
BAP: What are some of the things you took away from the project?
KW: You need to consider how images will render on such a large scale. Reds, blues and oranges really pop. And when approaching the project, an artist should consider how the pixilation of the LEDs might wash out details. However, it's a good thing to be challenged by this medium. What works on a CD cover doesn't necessary translate well to a print ad or even to a billboard. But that's the beauty of art in a new and relatively unexplored medium - by experimenting, testing and never giving up you can come up with some exciting things. This project presents artists with the opportunity to use the billboard as a means of reaching unsuspecting motorists and getting them to wonder, "What is that?" Maybe it will put a smile on someone's face and provide a break from that grayness the world wants to throw upon us. Isn't that the beauty and timeless appeal of art?
BAP: Any last thoughts?
KW: I hope an image I submit will cause some people to say "Did you see that?" "What was that?" "Who is behind that?" Or, as I like to call it, the "I pooted" effect.
]]>I've been collaborating with the nice folks at Nashville.com highlighting some incredible businesses. These businesses have embraced the brand value of having a Google Business Photos 360 virtual tour showing consumers the inside of their space. Branding, marketing, showcasing... the person/team behind the business "get it" and understand the value proposition of having a presence on Google Places, and Google+ for consumers to look, experience and engage online.
Nashville.com is known for being the world wide brand for Nashville on the web by featuring local news, attractions, people and much more by "...working with local bloggers, businesses, and brands in its effort to continue to showcase Nashville's greatness to the world while making it an even more beautifully liveable city."
When a local business introduces Google360 into their marketing mix, they enter a world of open invitation and transparency. Their inner workings, at least the inner workings of their workspace, are exposed. We thought it would be an interesting project to feature these forward thinking businesses on Nashville’s World Wide Brand on the web, Nashville.com.
Today we meet owner Eliza Montgomery • 4239 Harding Pike, Nashville, TN (615) 297-2604 • thepinkgiraffe.net
(N) What does your store find most attractive about doing business in Nashville?
(Eliza) Probably the most attractive aspect of doing business in Nashville would be the people we get to deal with on a day-to-day basis. Nashville presents such an eclectic blend of personality and is such a melting pot of industry that brings us a blend of great customers.
(N) When people come into your space, what is it you want them to feel?
(Eliza) When customers come into our shop, we strive to provide a relaxed and fun personalized shopping experience. We are constantly adding new products and designs so that there is always something new to see each time they visit. Because of the custom nature of our finished products, we often get the opportunity to get to know our customers on a personal level and get to know them by name. I love when someone walks in the store and we can greet them as a friend.
(N) When you decided to do the Google360 Virtual Tour, what was your goal? What would want people to see when they discover your profile?
(Eliza) We opted to add the Google 360 Virtual Tour to our online presence because it provides our customers who live as far away as the West Coast or even other countries to take a tour of our shop and feel like a local customer. Online customers can “walk through” our store and get a feel for the space even from thousands of miles away. It is truly a great benefit of today’s technology! We hope that our Google 360 Virtual Tour provides a feel for who we are and the level of quality in all our products.
Read the rest of Eliza's thoughts here at Nashville.com
View the Google Business Photos virtual 360 tour of the Pink Giraffe here
]]>Nashville.com is known for being the world wide brand for Nashville on the web by featuring local news, attractions, people and much more by "...working with local bloggers, businesses, and brands in its effort to continue to showcase Nashville's greatness to the world while making it an even more beautifully liveable city."
When a local business introduces Google360 into their marketing mix, they enter a world of open invitation and transparency. Their inner workings, at least the inner workings of their work space, are exposed. We thought it would be an interesting project to feature these forward thinking businesses on Nashville’s World Wide Brand on the web, Nashville.com. The first in the series is E|SPACES. If you’ve not experienced a speaker, a meeting, or a session at E|SPACES, you’ve missed out. The environment for business, connecting, and productivity are unequaled. We spoke with Phil Gibbs. Phil is a Founder and CEO of E|SPACES, Inc.
(N) What do you/your store/operation/enterprise find most attractive about doing business in Nashville?
Gibbs – Nashville has a vibrant business community; is being recognized as a great city for business by national media and makes almost every list of top cities for business. It is large enough to have diversity, interest and energy without all the negatives of most large cities.
(N) When people come into your space, what is it you want them to feel?
Gibbs – We want them to feel like, “This is a place I can really enjoy working. I can be creative and productive and love the vibe. I love the variety of workspaces and am continually impressed with the other members I meet. And while almost everything is self-serve, the concierges are amazing.”
(N) When you decided to do the Google 360 Virtual Tour, what was your goal? What would you want people to see when they discover your profile?
Gibbs - Since E|SPACES is a new concept office, it is almost impossible to describe. People tend to think of it in terms of space they have experienced—perhaps a cubicle farm. Even those who “get it” do not really appreciate it until they visit the space. The Google Tour is the next best thing to physically walking though the space.
Read the rest of the conversation with Phil Gibbs / E|SPACES at Nashville.com
Experience Both Virtual Tours by Click on These Links and Stepping Inside:
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The Entrepreneur Center connects Entrepreneurs with Investors, Mentors and the Critical Resources they need to accelerate the launch of startup businesses. Text (615) 543-5611 for a FREE TOUR!
http://entrepreneurcenter.com/
Imagine what a Google Trusted Photographer could do to showcase your business and engage your customers!
Call us today to set up your photo shoot today - 615.336.9360
]]>1) Images appear directly on Google Search Results
2) Searchable on Google Maps and Google+ Local
3) Prominently featured on your Google+ page
4) Easy to embed on your website
5) Link to share on social network, blogs, emails, and more!
Here are the easy steps to embed the tour on your website. Your webmaster can do this with ease if you get stumped; but the following steps will guide you.
Do a Google search for your business. Next, launch the tour by clicking See Inside.
This is what your consumers looking for your products and or services see.
Navigate with the arrows and / or rotate to the spot where you want your tour to start. It doesn't always have to start at the entrance. You may want to spotlight a special section of your business for that "WOW" factor or spotlight on a selection of products for sale.
Click on the link icon.
In this example, you can still navigate to a starting point.
Select Customize and Preview embedded tour. Whenever you change the preview, the code changes as well.
You can customize the size of the tour.
Copy the iframe code in the bottom portion of the screen and paste into an HTML widget on your website.
Note that after a tour is embedded on your web page, they remain fully interactive.
Other option include copying the short URL as is or you can use a URL utility that shortens a lengthy URL string such as Google's URL shortener - goo.gl or tinyurl
This is ideal for emails and blog posts. Go forth and tell the world!
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Kathy Tyson - Public Relations Director at City of La Vergne
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Visit them at 3656 Trousdale Dr Nashville, TN 37204 / (615) 332-7649 http://www.modernash.com
Imagine what a Google Trusted Photographer could do to showcase your business and engage your customers!
Call us today to set up your photo shoot today - 615.336.9360
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Imagine what a Google Trusted Photographer could do to showcase your business and engage your customers!
Call us today to set up your photo shoot today - 615.336.9360
]]>Visit their convenient downtown location at (615) 254-1393 http://downtowndentalnashville.com
Imagine what a Google Trusted Photographer could do to showcase your business and engage your customers!
Call us today to set up your photo shoot today - 615.336.9360
]]>Visit their location at (615) 254-1393 http://nypienashville.com/
Imagine what a Google Trusted Photographer could do to showcase your business and engage your customers!
Call us today to set up your photo shoot today - 615.336.9360
]]>Visit them at 2930 Sidco Drive, / 615.244.6448 http://missionstonetile.com
Imagine what a Google walkthrough could do to showcase your business and engage your customers!
Call us today to set up your photo shoot today - 615.336.9360
]]>That makes him the excellent photographer because he is constantly engineering for that perfect shot. He has great perspective in looking through his lens at the outside world.”
J. Tod Fetherling, Chairman/Founder at Stratasan
]]>Tom Trabucco - Digital Advisor/ General Motors Buick & GMC Channel at ADP Dealer Services
Once we used Kerry Woo our worries were over.
His work is superior, he is detailed oriented and always on time.
I would recommend Kerry to anyone that is looking for quality photography."
Scott Crites, Executive VP at Accelerent
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Wonderful photographic soul.”
June 22, 2012
Laura (Winter) Caves, Account Executive II ("Media Manager"), YP Holdings, formerly AT&T Advertising Solutions
]]>Founder & CEO, [meta]marketer
]]>From the first BarCamp at the Exit In, to the Cadillac Ranch / Tequila Cowboy yearly events, I have enjoyed immensely what makes each BarCamp special. From the planning, recruitment of volunteers, replication of leadership and sponsorship by local firms, the end result is community.
People who love technology, developing widgets, marketing, social media, coding... you name it - come together to share, give freely and build relationships. I know personally first hand, having participated as a volunteer, photographer, and session attendee. Some of my closest friendships have come from being part of BarCamp each year. There, you will find like minded people who share common interests, some younger, older, smarter and wiser sharing their passion.
BarCamp in my experience is the best platform in Nashville to learn new ideas, tips, tricks, how to's, why to's that wonderfully mesh together in a pure sense of community. This community of relationships gives back by sharing knowledge and grows each year. Think of BarCamp as a one day catalyst to grow in your knowledge with whatever session you choose to attend. I'm glad to be of the digital, entrepreneurial, marketing and software crowd that makes Nashville uniquely special the other 364 days.
I invite you to be part of this free event made possible by the generosity of sponsors and volunteers this Saturday October 20. Why? It's good for you, those in attendance and makes Nashville a better place to work and play.
Hear what others have to say about BarCamp
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President, JAC Consulting
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Digital Marketing Consultant and Speaker
We were pulling in after a rough and tumble day trying to fish in cold and very wet weather with no luck whatsoever. As we pulled in to the dock and gassed the boat, I realized that while the river can have its own agenda that thwarts our own, it also reveals a quiet and calming side that reflects why being on the river (any one of many) and basking in its beauty makes it special like being no place else.
]]>Founding Partner at Aaron Sanders PLLC
]]>I just published a curated set of event photography, portraits and quirky images of a slice of life we often miss.
Now available in various print editions, or eBook format optimized for the iPad.
I plan to release a quarterly collection and have a designated charity in mind to receive a portion of the sales.
Thanks to all for your encouragement!
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June 19, 2012
President and Co-Founder, CoolPeopleCare
Founder & CEO, Blue Kite Marketing
Manager, Technology Team, Central Procurement Office at State of Tennessee
As always, I am grateful for all of those who sacrifice for our freedoms; our men and women of the military and public servants.
If our country is worth dying for in time of war let us resolve that it is truly worth living for in time of peace.
~Hamilton Fish
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I have had the pleasure of working with Kerry on multiple occasions over the last four years and one thing is for sure. Kerry always over delivers on his promises. Not only is Kerry's photography stunning and original, but the timing, reliability, and personality behind the photographs enrich the experience. When you hire Kerry you get so much more than a traditional photographer.
Kerry brings an unbridled passion to his work that shines in all of his finished products like I have never seen before. I give my highest recommendation for Kerry and his superlative work. please feel free to contact me directly with any questions you may have. June 21, 2012
President at Inbound Marketing Agents
"I'm upset because the top attributes I had to choose from said to limit my choices to only three and it didn't have an option for "all of the above". Kerry is, and has been ever since I first met him, a person of absolute integrity, with a creative eye, and a wonderful personality.
Kerry will likely argue that he's not an expert yet, but the fact is that he can capture a person's interior when he takes their photo. He manages to make people I've never met look like people I would want to know, and he is a master with lighting and positioning.
If you care about the subject being photographed, then you can feel safe putting it (or them, rather) in Kerry's hands. What he will deliver to you in the end will be pictures that make you catch your breath, remember a moment, and then thank him profusely for helping you keep a part of something that might have otherwise been lost.
Kerry isn't just taking photographs, he is masterfully chronicling people's lives." June 23, 2012
Co-Owner / Editor in Chief of www.GearDiary.com San Angelo, Texas
]]>Am I passionate about photography? YES! I made it a habit to carry a camera with me everywhere, everyday for seven years now. As a visual person and learner, I appreciate images like seeing how light falls across an object or how me smiling evokes a subject whether a friend or complete stranger to smile back and understand that the world is indeed filled with kindness.
I specialize in capturing a photo a day, the comfort of strangers expressing their heart and the documentation of events. Lately these events that I have been ask to shoot have been celebrations, tech conferences, political gatherings and sales meetings. I have done a wedding or two, surprise birthday parties, family reunions and even a funeral. I'm not wired for those type of events as I know plenty of skilled fellow photographers who excel within those niches. Rather, I prefer the events that allow me to interact personally with attendees to capture images that make memories.
Call if I can capture a gallery for you - I'm reasonable and love to have fun - let's do coffee and talk about it.
I'll even take your photo. Promise.